In recent years there has been a boom in Jewelry Houses and brands appearing with a piece or collection that takes the world by surprise and establishes said brands as a real powerhouse. Especially if notorious celebrities start wearing them to award shows or if paparazzi take pictures of them wearing these designer pieces of jewelry. This has been for many years a great way for jewelers to get their names out there, and many look for celebrities to wear their piece for free. When it comes to charm jewelry, there are a few names that stand out such as Pandora, Lovelinks and of course Aaron Basha.

Initially, Aaron Basha’s business was mainly done in the area of the Middle East and some parts of Europe, however in recent years their market has gained an interest in America. Although the Aaron Basha Empire is now in the hands of Sasson Basha, the legacy has continued for many years. But how did this company get started? And where is it going? Today we shall look at some of the aspects that made this great company what it is today, and

Originally from a long line of jewelry traders, Basha's parents were pearl dealers whose clients included royals in the Middle East. Today, Aaron Basha jewelry is available in 16 countries while he and his children work hard to dream up fresh, whimsical designs that recall a Middle Eastern philosophy, motherhood, childhood, and innocence.

About 15 years ago, the Basha brand gained an international presence with of the arrival of the "Baby Shoe" collection to commemorate the birth of Aaron’s first grandchild. These dainty, colorful charms are each encrusted with tiny sparkling diamonds while some contain additional jeweled embellishments with pink or blue sapphires. The Basha brand is also well known for its "Evil Eye" collection, which tends to be made up of white or yellow gold and diamonds, while some boast multi-colored sapphires. Other Basha creations include playful ladybug charms, frogs, and zodiac signs, worn by a number of celebrities, including Catherine Zeta-Jones, Demi Moore, Heidi Klum, Celine Dion, Faith Hill, and others.

It’s easy to appreciate why the Aaron Basha Brand has gone such a long way, and it current owner and manager, Sasson Basha, is leading the company into a brighter tomorrow and we can’t wait to see what’s in store for Aaron Basha this 2015!

Thank you for reading! We hope this small piece on the Aaron Basha brand has helped you get a grasp on what these jewelers are all about. Be sure to share this with family and friends and if you’re looking to buy Aaron Basha jewelry, Contact Us! We hope you have a nice day. Goodbye!