Alpina watches is a fabricator of Luxury Watches based in Geneva, Switzerland. In 1883, this company was founded by Gottlieb Hauser, who was a watchmaker in Winterthur, who also founded Watchmakers Corporation “Union Horlogère Suisse”.

History

Under Union Horlogère Suisse, a few watchmakers joined together to purchase watch components and organize their production. Union Horlogère Suisse’s goal was to sell high quality watches under the Alpina brand. All the representatives of this association were highly qualified and worked together to start developing their own quality line and expand their work.

The first Alpina Chronometer Glashütte was finalized in 1912. This model competed directly with the watch making master of A. Lange & Sohne. Once the competition started getting real heavy, A. Lange & Sohne, decided to take Alpina to court to get them out of business, but it was unsuccessful.

This company has grown immensely since 1912 and has managed its business very well until the 1970s. When the quartz watch movement, electronic watches, started to emerge, it caused a serious bad effect on all the Swiss watch industry. Alpina and the Swiss watch industry were unable to keep up with the rise of electronic watches. Due to this, many major brands got together to form groups to counteract the electronic watch movement, but Alpina decided to not join a group and unfortunately it was unable to stay alive.

A German investor reincorporated the Alpina Watch International SA in 1972 and purchased all shares of the Union Horlogère Suisse SA. Since then, it has been fighting to the top until 2002, when the Alpina Watches were launched again and has been a great hit and considered a high fashion quality watch brand.

Luxury Sports Watch

With tradition still present at the moment of designing the watches, they use genius and innovative technology that no other brand has. In 2005, they created the Alpina Extreme Diver, which was water resistant up to 1.000 meters. It has a helium escape valve that rarely will a watch brand have. There is no doubt that Alpina watches have come a long way since they started and have a well-deserved spot amongst the high quality fashion watch brands.

We are proud to announce at Exquisite Jewelers our brand new line of Alpina Geneve Designer Watches. Here, you will find the best watches that Alpina has to offer. These watches will give you durability and you will always be able to depend on them.