Tous Jewelry Brand: Generously Accessible Refinement and Chic Style
Headquartered in the city of Manresa, the province of Barcelona, Spain, TOUS is a world-famous brand that specializes primarily in high-class jewelry, but also offers a delectable slice of stylish, exclusive watches, chic handbags and a wide array of top-quality accessories. With a truly impressive hands-on experience spanning nearly a century, the highly successful and popular jewelry brand has earned the reputation for designing one-of-a-kind, lavishly sophisticated and exuberantly fascinating pieces of jewelry that are powerfully personal and generously accessible.
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In 1920, at the young age of 11, Salvador Tous Blavi, born to Salvador Tous Farre, a trader and Maria Blavi Marti, a housewife, became an apprentice watchmaker, keen on shaping his future through his skills, dedication and passion. Ten years later,his family moved to Manresa, where he continued to work as a watchmaker. In 1935, he married Teresa Ponsa Mas and together opened a small watch repair business. Their son, Salvador Tous Ponsa, born in 1941 is the visionary founder of the brand known today as Tous Jewelry ( Joyerias Tous in Spanish). At the age of 12, Tous Ponsa started working alongside his parents, while continuing his studies |
In 1965, Rosa Oriol Porta and Salvador Tous Ponsa tied the knot and took on the family business, making history with their innate talent, creativity and vision. The TOUS bear, the brand's emblem was born in 1985, when TOUS began expanding nationally. Four years later, the jewelry brand opened its first store in the city of Barcelona, which became an instant success. In 1992, the couple's daughters Alba, currently the president, Rosa, Marta and Laura joined the family business. |
The opening of the brand's first store in 1996 in Japan marks its expansion on the international level. In 2000, TOUS begins to diversify its portfolio with fashion accessories, perfumes and handbags, the latter category including classics such as the " Rose" and "Kaos". In 2004, the brand takes the world by storm with 200 points of sale across the globe and the opening of its first stores in Paris and New York. Currently the brand has offices in Spain, Asia, Latin America, the US and Russia.
The Spanish jewelry brand offers discerning customers an exclusive and varied selection of top-class, modern and chic jewelry that allows them to distinctively indulge in expressing elegantly their sophistication, refinement and Exquisite taste without breaking the bank. Endorsed by A-list celebrities such as Gwyneth Paltrow, ( who endorses the " Sweet Dolls" collection) " the brand's captivating collections of the finest jewelry, watches and handbags enjoy unrivaled popularity and success among people of all ages, thanks to the brand's use of top-quality materials, amazing creativity and exquisite craftsmanship.
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